Duffle Bag
Conception | Design | Photography
Recognizing the need for a fresh addition to the Epperson Mountaineering product lineup, I conducted research and competitor analysis to pinpoint a suitable style. Duffle Bags emerged as a widely favored choice, versatile enough to accompany individuals on diverse adventures - whether a session at the gym, an outdoor workout, a quick weekend escape, or any other purpose. Capitalizing on the remarkable attributes of Cordura fabric was an obvious decision, complemented by the inclusion of an additional fabric for the side pockets to create a striking contrast. By integrating nylon, it introduced a heightened level of flexibility, facilitating effortless insertion and retrieval of items from the pockets.
Initial design idea for the duffle bag. Bag size selected to meet carry-on requirements for all airlines. Designed for short trips.
The commencing three colorways I selected aimed for a pleasing contrast and harmonious blend of colors. Each bag accentuates a different color of adjustable strap from the Epperson Mountaineering line. My pitch proved successful, leading to a request for me to design three additional colorways for the upcoming product launch.
Composed a product specification sheet to spotlight the features, accompanied by duffle bag photos within the catalog. This aimed to cater to our buyers who were unable to attend the trade shows.
Captured detailed photos to highlight the duffle bag for our online store.
Conception | Prototyping | Adobe Illustrator
Photography | Nikon
Photo Editing | Photoshop